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An open letter to readers.

Dear reader,

I'm writing you today because is urgently in need of your financial support.

I wish 2013 had started on a happier note. But the reality is that fell significantly short of our fundraising needs for 2012. No doubt many of our readers were concerned with the "financial cliff."

We need to raise $200,000 in the next 30 days.

Our efforts to reach and inspire hundreds of thousands of people around the globe are just too important to consider reducing our articles, videos and blogs.'s Emergency Campaign

I know today's financial situation is difficult for many people. But I have to ask you to please donate $100 or more to right now to get out of this emergency situation. Of course donations of any amount help. In option 2 below, you can even set up monthly donations of $10, $18 or $36.

We are really counting on you and genuinely appreciate your help!

If you are using a mobile device, choose the link below for our special easy-to-use mobile page.

Here are 3 easy ways to donate now:

1. Enter our $100,000 Money from Heaven Sweepstakes. The sweepstakes ends February 10, 2013. You have a great chance to win while supporting to enter and for rules and other information.
Mobile users:

2. Make a donation to on our secure server: You can choose a one time gift or on-going monthly donation. Donate now
Mobile users:

3. Send a check payable to "" to: Admin Offices
PO Box 1259
Lakewood, NJ 08701

Only through your support and participation can we continue creating inspiring meaningful Jewish content that you and hundreds of thousands around the world have come to expect from

Thank you in advance for your donation.

Rabbi Jack Kalla
Executive Director,

P.S. All donations are US tax-deductible.

Published: January 15, 2013

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